The Google Ads smoke alarm
for PPC agencies.
Monitor 10, 50, or 100+ client accounts from one dashboard. Stop checking accounts manually and get automatically notified via Slack or email when a client's performance goes off the rails.
Protect your client retention.
There is nothing worse than a client discovering a massive spend spike or a broken conversion tag before the agency does.
Scale Without Stress
As your agency grows, manually checking 50 accounts every morning becomes impossible. Let SpendAlarm do the heavy lifting and only notify you when an anomaly occurs.
Catch Budget Exhaustion
Prevent awkward check-in calls. If a smart bidding anomaly occurs and the algorithm burns through the daily budget by noon, you'll be the first to know, saving your client's afternoon traffic.
Centralized Slack Alerts
Pipe Google Ads alerts directly into your agency's designated Slack channel (e.g., #ppc-alerts). Automatically ping your team with the exact client account that needs attention.
Comparison
Baselines vs. Static Rules
Native rules require manual setup and static thresholds for every account. SpendAlarm detects anomalies automatically using historical data—zero configuration required.
SpendAlarm
- Automatic anomaly detection
- Historical baseline comparisons
- Multi-account monitoring
- Dashboard + Email + Slack alerts
Manual Rules
- Manual setup required
- Static thresholds only
- Per-account configuration
- Easy to miss issues
How our MCC connection works
Built from the ground up to handle massive agency account volumes without breaking a sweat.
Secure MCC Sync
Connect your Google Ads Manager Account once. We automatically map all your sub-accounts.
Global Baselines
SpendAlarm calculates independent 7-day baselines for every single client account simultaneously.
Intelligent Filtering
We filter out paused campaigns and low-spend accounts to prevent alert fatigue.
Automated Alerting
When an anomaly hits, the alert is automatically routed to your agency's designated Slack channel.
Route the right alert to the right media buyer
Agencies don't need a single noisy email inbox. You need alerts that fit into your team's workflow. Every agency alert is designed for rapid triaging:
- Client Account Prominence so your team knows exactly who is affected.
- Slack Integration to pipe all anomalies directly into your agency's `#ppc-alerts` channel.
- Historical Context attached so the media buyer doesn't have to guess.
Client GrowthOps Lead Gen CTR dropped 71% vs baseline.
Related Monitoring Capabilities
Zero Conversion Alerts
Get notified when tracking completely breaks.
Budget Exhausted Alerts
Know when your budget runs out before the day ends.
CTR Collapse Alerts
Catch ad disapprovals and competitor bombs early.
Spend Halted Alerts
Know automatically when your ads stop serving.
Start monitoring your accounts.
Connect your Google Ads account securely via OAuth. Setup takes less than a minute.